Our Company
Strategy and Mission
Values
Infastrucure
Awards
Established in 1975, MAXWEL EXPORTERS is a manufacturer and exporter of a comprehensive range of high quality IAAF certified Track & Field equipment, Soccer training equipment and accessories, Speed/Agility equipment, Gymnastic equipment and other related sports goods.
At Maxwel, we aim for non-negotiable standards, services and customer satisfaction due to which it is known globally as a most trusted manufacturer and a Track & Field and Soccer Training equipment specialist.
We work hard not only to develop and implement innovative ideas but also to optimize
current manufacturing techniques to enable you to be a way ahead in competition.
We take pride in the fact that we maintain highest level of quality throughout the
manufacturing process of each product made in our unit, right from the purchase
of raw material to the despatch of finished products. Nevertheless, our products
are economical and you will get the best value out of your purchases made with Maxwel.
We not only have a wide range of products with us, but also welcome new product
ideas and concepts that you may have and offer full support to convert that concept
into a real product. We believe in the 'I owe you' principle and work hard to uphold
it while working with you. One of the facts about Maxwel is that 90% of the companies
that have approached us have eventually turned into our potential buyers.
Maxwel’s strategy is geared towards generating profitable growths in the highly
dynamic market. We are focused on customer benefits and requirements thus offering
products to meet those needs.
To distinguish ourselves from competitors, we continuously emphasis on innovation
and top quality, introduction of new features and upgradation of our services which
gives us an edge over our competitors. Maxwel’s effective cost management efforts
had helped it maintain a favourable cost structure and thus we in turn pass on the
benefits to our clients by providing them very competitive prices.
We enjoy exceptionally high customer loyalty and get best marks for customer satisfaction
and this has become one of our biggest strength.
- Performance: We are committed to provide you value for money.
- Trust: We enjoy exceptionally high customer loyalty and get best
marks for customer satisfaction. We are reliable, fair and honest.
- Teamwork: Our dedicated team works together to provide you nothing
but the BEST.
- Innovation: We constantly look for innovation that would serve
as our competitive advantage. Our own manufacturing unit helps us to regularly design
and develop new products.
- Client Focus: Maxwel follows a customer centered approach where
we aim at providing 100 percent customer satisfaction. We are proud of the fact
that we enjoy high customer loyalty.
Maxwel Exporters is an established manufacturer having complete in-plant infrastructure
well equipped with latest machineries. Our highly dedicated Design & Development
team aims at providing you with high quality products which can be customized to
meet your requirements. Our Manufacturing unit comprises of:
- Plastic Injection moulding machines, Plastic Extrusion Machines
- Mould Designing and Manufacturing
- Metal casting, Lathe Machines
- Milling and Drilling machines, Pipe and tube bending machines
- Shapers,Power press, Welding equipment
- Powder Coating and Electroplating, Paint room
- Printing Machines (Sublimation printing, Pad printing, Screen printing)
- Fully equipped stitching department
- Over-locking machines for Sports-nets
- Automatic dryers, Fully automatic packaging unit
Mr.Kulbhushan Gupta started his Sports business career in 1967, as a small Sports Nets Manufacturer serving domestic market in India and later switched to overseas market in 1971.
MAXWEL always preferred Export of products manufactured in its own integrated unit to ascertain deliveries beyond comparison. The vision was very well recognized in 1978 by the Ministry Of Commerce, Govt of India, by granting a rare available status as a Government Recognized Export House.
The Company was further awarded by the CHIEF MINISTER, State of Uttar Pradesh, Mr. Sripati Misra, the status of being the 2nd LARGEST SPORTS GOODS MANUFACTURER in Northern India, continuously for the years 1980-81 and 1981-82.
Till date, Maxwel has the credit of retaining the Excellence Export Award from the Sports Goods Export Promotion Council, New Delhi, and an apex body of Sports Goods Exporters sponsored by Ministry of Commerce New Delhi, India.